Minoru Arakawa, president of Nintendo of America Inc. of Redmond, Wash. ''The industry is healthy; we estimate that 4.5 million home video game units will be sold in the U.S. in 1987, as compared to 1.4 million units in 1986 — a 300 percent increase.''
''Among the game pak introductions will be 'The Legend of Zelda,' a game that we anticipate will be another 'Super Mario Bros.' in terms of its popularity. We will be supporting 'Zelda' with advertising and promotional spending of $4 million, and supporting fourth quarter 1987 sales with an advertising and promotional budget of $20 million. The continued high quality of our product, coupled with our marketing strength, will help maintain our competitive edge as the leader in the new generation video game category,'' he continued.
Man was he ever so right :lol
http://kotaku.com/5316224/old-news-87-zelda-is-going-to-be-bigger-than-mario
''Among the game pak introductions will be 'The Legend of Zelda,' a game that we anticipate will be another 'Super Mario Bros.' in terms of its popularity. We will be supporting 'Zelda' with advertising and promotional spending of $4 million, and supporting fourth quarter 1987 sales with an advertising and promotional budget of $20 million. The continued high quality of our product, coupled with our marketing strength, will help maintain our competitive edge as the leader in the new generation video game category,'' he continued.
Man was he ever so right :lol
http://kotaku.com/5316224/old-news-87-zelda-is-going-to-be-bigger-than-mario
